Creative Executive · VP Creative of Production · Producer ENTERTAINMENT · Film · Series · Streaming · Gaming · Podcast · Brand · Product

Ella Swenson leads with a people-first approach, rooted in compassion and a deep investment in relationships. She does her best work alongside like-minded people moving toward a shared goal, and she lets culture and community grow naturally through the work and honest communication. Her career has focused on building creative departments that operate as true units. She streamlines collaboration through workflow overhauls, team workshops that strengthen communication and team health, and now AI tools she's learned to apply through MIT's Agentic AI for Organizational Transformation program. Ella runs a tight ship, but she does it with mindful leadership, care, and a high bar for excellence.

She invests in people so they feel recognized, and that care has built loyalties that outlast any one role or company. Many of her collaborators keep finding their way back to her across the industry.

Ella has spent years running 360° creative departments and campaigns for Netflix, Disney+, HBO Max, Warner Bros., Spotify, Nickelodeon, Mattel, Netflix Games, Nexon Games, Paramount+, and MGM. That work meant constant coordination across departments, negotiating with stakeholders, and keeping multiple studios aligned from concept to key art, AV, digital, and OOH. As VP of Production, she grew revenue from $800K to $9.5M in four and a half years by rethinking how the team worked together, finding where automation could help, and building business through meaningful relationships.

Her production roots began on set in fashion and product marketing, with work featured in Vogue Italia, Teen Vogue, Refinery29, and Into the Gloss. At Groupon, she built the first in-house photo and video department from scratch. She grew it from three people to thirty, launched its first photography studio, and produced 10,000+ original assets while running four to eight productions a week. She managed every piece, from budgets and casting to talent, vendors, and locations, and the team's original content helped drive a 25% increase in sales per click.